Advance Ideas & Concepts with
the Greatest Potential
Forget traditional concept testing and purchase intent surveys. In B2B markets, surveys are expensive to scale and responses are low. As a result, some concepts advance with little quantitative data.
With Chooseology you can measure concept engagement and make better decisions!
Interest in an idea or concept can be judged by the effort individuals take to learn about it, and e-commerce and university research have proven the more a person engages with online content the more likely they are to buy. Chooseology simulates these behaviors so you can gauge the potential of your ideas and concepts.
Ideal for more complex product concepts and niche audiences, using Chooseology results in more data on concept potential than a standard survey, and more confident decisions.